Digital Marketing That Connects

At Esko Records, we’ve created 6 strategic services that work together — or individually — to help your business grow, look professional, and reach further. You choose where to start — we’ll help you make it happen.

Website Design

Social Media Strategy

Paid Campaigns

Content Creation

Logo + Brand Guidelines

Digital Marketing Calendar

Websites That Sell and Connect

At Esko Records, we don’t just create pretty websites — we build strategic digital tools that make your business visible, trustworthy, and ready to grow. We design sites tailored to your current stage, so you can connect with your audience, showcase your value, and get real results.

Our websites are:

  • Responsive: Optimized for both mobile and desktop.

  • Bilingual (Spanish–English): Perfect for reaching Hispanic and English-speaking audiences in the U.S.

  • Easy to manage: Basic training included so you can handle the essentials yourself.

Informational Website

3 to 5 pages (Home, About Us, Services, Optional Gallery, Contact). Perfect if you want to tell your brand story, build trust, and make communication easier.

Digital Catalog

Showcase your products or services organized by categories and filters, allowing users to explore without needing to buy online.

Landing Page

A single-page site with a clear, direct message — perfect for targeted campaigns, lead generation, or a quick service overview.

E-commerce

A full online store with shopping cart and payment gateways. Ideal for businesses that sell products or services directly through their website

All our websites include:
  • Custom design tailored to your brand

  • Copywriting and basic content upload in Spanish and English (if applicable)

  • Integration with WhatsApp, social media, location map, and contact forms

  • Basic training to manage your website (add products, edit text, etc.)

Additional costs (paid directly to the hosting provider):
  • Website hosting with builder included: $50 – $100/year

  • Custom domain (.com): $10 – $15/year

  • Prices may vary depending on active promotions.

What type of website do you need?

Check out our plans or schedule a call to find the best option for you.

Social Media Strategy

  • Analysis of your brand’s needs, goals, and value proposition

  • Study of your target audience (profile, behavior, ideal tone, etc.)

  • Competitor analysis in the digital space

  • SWOT analysis applied to your digital presence

  • Diagnosis of your current online presence (strengths, weaknesses, opportunities)

  • Website review (if applicable) with suggestions for improvement

  • Recommendations for content types, formats, and ideal posting frequency

  • Basic trend analysis for your industry and local search behavior

  • Contingency plan for mistakes or crisis management on social media

  • PDF report with all insights and your strategic plan — ready to implement immediately

We design a strategic plan so your social media speaks your brand’s language, connects with the right audience, and drives real results. This plan is the foundation you need to make smart decisions, build a strong presence, and grow authentically.

✔ Your strategy includes:

Paid Campaigns – Meta Business

We run effective advertising campaigns on Meta Ads (Facebook and Instagram), focused on increasing visibility, attracting leads, and driving traffic to channels like WhatsApp or your website. Campaigns can be set up from scratch or built on more advanced strategies, depending on your business needs.

Design and full management of a campaign based on strategic analysis to ensure maximum performance.

✔ Option 1: Full Strategic Campaign
Includes:
  • Creation of Meta Ads Business Manager

  • Professional campaign setup

  • Ad copywriting (headline, main text, and call to action)

  • Detailed audience targeting based on: business goals, campaign type (traffic, engagement, conversions, etc.), geographic location and reach radius, interests, behaviors, and ideal customer profile

  • Pre-campaign strategic analysis: available ad budget, ideal campaign duration, expected conversion type (WhatsApp, website, etc.), competitor analysis, industry trends, recommended content types for publication

  • Ongoing optimization and performance tracking throughout the month

✔ Option 2: Basic Campaign
  • Creation of Meta Ads Business Manager

  • Technical setup of a Facebook and Instagram ad campaign

  • Audience targeting and campaign structure based on client-provided instructions

  • Basic ad copywriting

  • Campaign activation and initial report delivery

Ideal for businesses that already have a clear strategy or are just getting started with a limited budget.

Includes:
Suggested ad budget:

Between $150 and $400 USD/month, depending on campaign type, location, and goals. This amount goes directly to Meta Ads and is not included in the service fee.

Digital Marketing Calendar (Planning)

  • Content ideas for 30 consecutive days (or as many as you need)

  • Suggestions for the best formats: image, story, carousel, reel, or short video

  • Recommended posting times for maximum reach

  • Weekly organization by goal type (sales, positioning, education, trust, etc.)

  • Development of core ideas, scripts, base texts (copies), and visual content outlines to guide creation

  • Integration of current industry trends and user behavior insights

We design a complete and personalized content calendar for your social media, created to connect with your ideal audience, build consistent visibility, and make daily content execution easier with varied formats, approaches, and clear objectives. This service focuses on strategic planning.

✔ Your calendar includes:
Important:

This service does not include visual content design or editing. The production of content (videos, images) is quoted separately under our Content Creation service.

Content Creation

  • 12 Reels (videos between 15–40 seconds), each with:

    A creative idea aligned with your business goals

    Edited and delivered ready to publish

  • 18 images or graphic designs for posts or stories:

    Custom designs aligned with your brand’s visual identity

    Copywriting tailored to connect, educate, build trust, or promote — depending on the purpose of each piece

Important: Your content will be strategically balanced between informative, promotional, emotional, and practical messages — all adapted to your local audience, so you can connect from day one.

✔We also offer other content types, including:

  • Organic videos (natural content for social media)

  • Promotional or corporate videos (for sales, reels, etc.)

  • Ad-ready visuals (for social media or business use)

  • PDF presentations (commercial or corporate)

  • Digital product or service catalogs (in PDF format)

To boost your brand’s initial presence in the digital space, we develop a content strategy with 30 posts (or as many as you need), designed to build visibility, help your audience get to know your business, and start growing a strong community from day one.

✔ Your content includes:

Need help setting up your social media accounts?

We create and professionally set up profiles on Facebook, Instagram, TikTok, and Google Business, focusing on local visibility and building trust with your audience.

✔ Includes:
  • Account creation (or claiming of existing profiles)

  • Full optimization with brand visuals, cover design, business hours, address, links, service descriptions, and more

  • Integration with WhatsApp Business for direct contact

  • Creation of a quick-access link to redirect users to WhatsApp, your location, website, and other key actions

Ready to Grow

Address

📍Port Charlotte, Florida – United States

Your Business Together

We’re here to listen, answer your questions, and help you grow your brand. Send us a message and we’ll get back to you as soon as possible.